Tag: attribution

Wallet-Level Attribution Drives Web3 Marketing Evolution and Investment Surge

Wallet-Level Attribution Drives Web3 Marketing Evolution and Investment Surge

African countries are at the forefront of advancements in digital finance. At the same time, Web3 marketers across the globe are left guessing which campaigns truly lead to on-chain activity. Wallet-level attribution is proving to be a key solution. Its ultimate goal is to usher crypto marketing into a new...

Coinbase Taps AlexOnchain as Crypto Twitter Lead

Coinbase Taps AlexOnchain as Crypto Twitter Lead

To that end, Coinbase just hired a new Crypto Twitter Lead — AlexOnchain. This final step in the process indicates the company’s desire to strengthen its social media footprint and engagement among members of the crypto community. AlexOnchain has become a household name for their profound understanding and expertise as...

Blockchain Reporter's Umair Younas Aims to Revolutionize Web3 Social Space

Blockchain Reporter's Umair Younas Aims to Revolutionize Web3 Social Space

Umair Younas is a freelance writer and crypto enthusiast having started in 2019. Now, he has Web3 social in his sights and is poised to make some serious waves. Younas is a full-time news and editorial writer at Blockchainreporter. He’s a fantastic addition, bringing deep knowledge and understanding to the...

Rising Crypto Scams Prompt Warnings and Legal Action

Rising Crypto Scams Prompt Warnings and Legal Action

Chinese authorities warned citizens on July 7 against illegal fundraising efforts based on cryptocurrency stablecoin. This announcement comes as the crypto industry has been hit by a surge of scams, fraud and theft.The recent increase in scams such as "pig butchering" and "four-dollar wrench attacks" show just how vulnerable today’s...

Darktrace AI Thwarts Extensive Cyberattack, Halts 718 GB Data Exfiltration

Darktrace AI Thwarts Extensive Cyberattack, Halts 718 GB Data Exfiltration

Darktrace's Autonomous Response technology successfully neutralized a sophisticated cyberattack, preventing the exfiltration of 718 GB of data and mitigating significant damage to a customer's network. The attack, characterized by compromised credentials, unusual network activity, and attempts to modify virtual machine configurations, was detected and contained by Darktrace's AI-powered system before...

Qitmeer and Catalyst Ventures Forge Partnership for Ethical Web3 Expansion

Qitmeer and Catalyst Ventures Forge Partnership for Ethical Web3 Expansion

Qitmeer Network is pleased to announce a new strategic partnership with Catalyst Ventures. Together, they are looking to encourage a more scalable and ethically developed blockchain environment. This partnership aims to integrate Qitmeer's Layer 2 infrastructure and its pioneering work in Shariah-compliant decentralized finance (DeFi) with Catalyst Ventures' extensive investor...

X.me Aims to Redefine Social Media with Web3 Integration and Token Incentives

X.me Aims to Redefine Social Media with Web3 Integration and Token Incentives

X.me, a new social media platform, is poised to disrupt the trillion-dollar social media landscape by integrating Web2 and Web3 functionalities. The platform’s industry-first approach solves major pain points. The first-ever tourism and travel marketplace. By building an ecosystem entirely around social discovery, monetization, and content creation. X.me employs an...

Social Media Sensation Manyu Eyes Crypto Dominance with Backing from SHIB Team

Social Media Sensation Manyu Eyes Crypto Dominance with Backing from SHIB Team

Manyu, a Shiba Inu with a more than 2 million-member online following, is entering the crypto-space. He’s hoping to accomplish what Shiba Inu (SHIB) did and become super famous himself! With a combined following of over 20 million across YouTube, TikTok, and Instagram, Manyu is leveraging its social media presence...

Blockchain PR Firms Rise to Prominence Amidst Industry Expansion

Blockchain PR Firms Rise to Prominence Amidst Industry Expansion

Ad agencies that specialize in the blockchain industry have seen a rapid increase in popularity. MarketAcross, the largest and most successful blockchain PR firm in the industry, is another one of these businesses with a business model. The company focuses on providing customized logo treatment, visual language and messaging strategies...