One example is the memecoin USELESS, which launched in June 2025 and showed how powerful community-driven narratives can affect cryptocurrency value. USELESS, though obviously non-constructive, spread virally almost immediately. A savvy Internet culture and a community ready to channel its dogged, rebellious spirit powered this momentum. This unusual phenomenon is a great example of how narratives can sometimes even overpower traditional valuation metrics in the memecoin market. At its height, USELESS had a total value of $300 million, proving just how powerful perception driven by a community can be.

The Genesis of USELESS

USELESS became a self-aware memecoin. From the very start, the brand has owned the notion of being “100% frivolous.” This radical yet innovative idea has resonated deeply with a segment of the crypto community. This radical transparency, combined with a playful, self-mocking charm, separated it from other cryptocurrencies claiming to be the answer to everything.

The memecoin mania that propelled its launch in June 2025 made perfect sense. This timing ended up being quite fortuitous for USELESS, as it rapidly generated a huge amount of interest from investors looking for the next high-risk, high-reward opportunity. Its only redeeming quality was that it was the most robust anti-integration argument out there.

The Power of Internet Culture

internet culture was incredibly important the rise of USELESS. The memecoin’s ethos was a perfect fit with the internet’s already established love of irony, satire, and the downright absurd. Online communities adopted USELESS, memeing the legend, the lore, and the shared experience of the project and its accompanying open internet spirit.

This grassroots, word-of-mouth marketing turned out to be very powerful. It provided USELESS with the ability to significantly increase its visibility and draw in new investors at a breakneck pace. The memecoin’s message of complete pointlessness became a battle appeal for anyone fed up with the legacy financial ecosystem.

Valuation Beyond Utility

USELESS's valuation defied conventional financial analysis. With no real-world use or utility, its market cap was entirely based on community vibes and meme-y trade. The $300 million market cap that USELESS briefly achieved highlights just how strong narratives can be on the memecoin battlefield.

Regardless, this phenomenon largely leaves unaddressed the long-term sustainability of memecoin valuations. Add community enthusiasm, and that causes short-term prices to boom. If that excitement is not backed by some foundational value, then we’ll likely experience some historic price declines. Investors in USELESS, and other memecoins, should thus carefully consider whether they can afford to lose their entire investment.