I mean, c’mon—you guys, like all of us, are sick to death of hearing about the “next big thing” in crypto, right? Most of it is hype. Every once in a while something truly disruptive emerges. DeSoc, with its recent $10 million funding round, might just be one of those moments. If you’re an XRP or AVAX holder, you better be listening.

Creators Control Their Own Destiny

Let’s face it, today’s social media world is a stacked deck. Platforms pocket profits in the billions, while creators – the people that just make this all possible – earn pennies on the dollar, barely receiving anything at all. They’re completely dependent on algorithms that can be altered without notice, and shadowbanning is always a threat. DeSoc flips the script.

Imagine a world where every post, comment, and share adds tangible value to your SOCS tokens received. That's the power of social-DeFi. No more selling our souls to algorithm gods, begging for likes or depending on fickle advertisers. You’re creating your own little micro-economy, benefiting your community, and charting your own course to the future. It’s more than dollars. It isn’t only about the money; this is about ownership and control. Now imagine the artist having to battle it out to stay alive on Instagram. Imagine the journalist whose important reporting is buried under an avalanche of viral nonsense. DeSoc provides them that lifeline, that opportunity to establish that sustainable career right alongside their audience.

This is a huge shift. You can’t merely improve social media, you have to replace it. This change in the flow of value online fundamentally changes what gets created and who benefits. And that’s precisely why it’s gaining attention — and dollars — from investors who are searching for opportunities outside of the old guard.

Beyond Payments, Towards Engagement

XRP and AVAX have their strengths. Ripple’s ODL expansion into Asian corridors, particularly in terms of real-world cross-border remittances, is noteworthy. AVAX, on the other hand, has delivered a highly commendable 28% monthly price growth. Furthermore, the “Blizzard” upgrade increases consensus efficiency, and a $200 million ecosystem fund increases that value factor even further. Let's be real: at their core, they're primarily focused on payment solutions and technical upgrades. That's valuable, but is it enough?

I’d contend that we’re on the cusp of a new era. It's not just about faster transactions or cheaper fees; it's about building thriving communities and rewarding participation. DeSoc understands this. Their unique tokenomics create demand through monetization content, tipping, and advertiser partnerships. Active user participation drives everything we do, from the Vision to our programs and activities.

XRP's recent volatility and whale activity highlight the inherent risks of speculative assets. While AVAX’s jump in open interest to almost $800 million represents that bullish sentiment, it is risky. While these projects focus on technical prowess and institutional adoption, DeSoc's focus on empowering individual creators taps into a much larger, more resilient market: the $100 billion social media industry.

The unexpected connection here is this: even the most sophisticated payment system is useless without people to use it. DeSoc builds the people part first.

Don't Miss The Boat on Social-DeFi

After running on testnet, DeSoc is demonstrating the ability to scale with low fees and high transaction throughput. This is still early days. DeSoc’s long-term success will be determined by on-the-ground adoption, regulatory clarity, consistent community engagement, and scaling use cases beyond content creation. Let's not forget the competition. Are social tokens even able to compete with extensive utility ecosystems from established tech players like XRP and AVAX?

That's the million-dollar question. And honestly, no one knows for sure. But here's what I do know: the internet is evolving. People are growing weary of the data and algorithm exploitation by centralized platforms. They’re seeking more ownership, greater autonomy, and a more equitable system. DeSoc provides an inspiring guide toward that future.

It’s not only a question of tech, though — this is a debate about a fundamental philosophical change. From empowering individuals, to fostering community, to creating a more equitable digital economy — the mission is creating real, tangible impact. And that’s something we can all invest in – both with our dollars and with our hearts.

So, what should you do? Don't just sit on the sidelines. Explore DeSoc's platform. Support creators who are building on it. Advance policies to support and incentivize the development of social-DeFi. Here’s how you can help be a part of this thrilling revolution. Don't miss the boat. This $10 million is just the beginning. The best is yet to come.