Let’s say Sarah, a talented and hardworking artist, is spending hours and hours creating unique and beautiful digital art. On a very well-known social media platform, she shares what she creates every single day, carefully writing her captions and connecting with her audience. Right now, she is struggling to make ends meet. She can hardly afford to pay for her art supplies. The platform, for its part, makes millions of dollars from ads served in conjunction with her art. Sound familiar? It's the story of countless creatives today.

We've all been there, haven't we? Spending hours scrolling, liking, commenting, basically constructing these social media empires… at no charge. Worse than free, actually. We’re all paying the price—with our data, our attention, and, too often, our self-esteem. The hope of Web3, of this radicalized version of a decentralized internet, was to turn that script on its head. The truth is, so far it’s all been smoke and mirrors, no real benefit for you and me. Can ZE23, a SocialFi platform that’s been built on Solana, really do that?

ZE23 proposes that your time is valuable. Yet they’re not only saying it, they’re surrounding it with a system that achieves the opposite. Their idea of “Time Mining,” further rewarding users in Z3 tokens for spending time on the app, is an interesting one. The AI-based reward distribution automatically allocates 50% of the rewards to viewers and 40% of the rewards to creators. This is a fundamental change from the Web2 model, where platforms often take all of it. It’s recognition that attention is truly a currency, we should be paying with it, and sharing it.

Think about it. Unfortunately, one can only wonder how many other talented would-be musicians, writers, activists, educators, etc., are unable to get above that noise. By design, these Web2 algorithms privilege the privileged — maintaining and reinforcing established power structures. What about the single mother sharing her journey, the independent journalist reporting from the front lines, the community organizer building a movement? Safe routes survey Their voices, usually drowned out, are worth their weight in gold.

ZE23 has the potential to be where these voices go from unheard to unprecedentedly rewarded. A place we can all amplify their contributions, not just with likes and retweets, but with real economic reward. Imagine a world where a community organizer can sustain their work through the engagement and support of their followers directly, without begging for donations on Patreon. It’s a powerful vision.

The devil, as always, is in the details. How sustainable is the Z3 token economy? And are those rewards meaningful enough to actively incentivize people to participate? And finally, can ZE23 really simplify Web3 as much as they claim so anybody can use it. So while the Solana integration is a smart and promising doubling down on fast and affordable transactions, convenience and usability is the real trump card. If it’s not at least an order of magnitude easier than TikTok, it doesn’t have a chance.

We need to be realistic. ZE23 is not a magic bullet. It's a project, a platform, an experiment. It represents something important: a shift in perspective. An acknowledgement that the current social media environment is completely unjust and that an alternative model exists. The point is, this shift being real and operational now, rather than just a commitment to do something one day in the future, is a major benefit.

This is not limited to making an investment in a presale. It’s not about the individual projects, but about investing in a cohesive vision for a more equitable digital future. Here's what you can do:

Social media doesn’t have to be this way. Its future is not yet set in stone. It's being built right now. Platforms like ZE23 offer a glimpse of what's possible: a world where creators are valued, communities are empowered, and the little guy finally gets a fair shake. Now it’s up to us to work for that vision to become a reality. Now is the moment to raise up those unheard voices. Let’s take this unique opportunity to make the internet work better for all of us.

From Exploitation to Empowerment

We need to be realistic. ZE23 is not a magic bullet. It's a project, a platform, an experiment. But it represents something important: a shift in perspective. A recognition that the current social media landscape is deeply unfair and that a better model is possible. The fact that it's functional now, not just a promise for the future, is a significant advantage.

What Can You Do Now?

This isn't just about investing in a presale. It’s about investing in a vision for a more equitable digital future. Here's what you can do:

  • Explore ZE23: Check out their platform, understand their model, and see if it resonates with you.
  • Support Creators: Find creators on ZE23 whose work you value and engage with their content.
  • Advocate for Change: Talk about SocialFi. Demand more from the platforms you use. Let them know you want a fairer system.
  • Think Critically: Don't just blindly accept the hype. Evaluate the platform's sustainability and long-term vision.

The future of social media is not predetermined. It's being built right now. Platforms like ZE23 offer a glimpse of what's possible: a world where creators are valued, communities are empowered, and the little guy finally gets a fair shake. It's time to demand that vision become a reality. It is time to amplify those forgotten voices. It's time to build a better internet, together.